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Mascara Liv
Details
Tighten, lengthen, curl and volumise – the new all-in-one Liv Mascara from Idun Minerals delivers a multi-dimensional effect with incredible lash definition in a single stroke.
All lashes, even the finest, are precisely separated without clumping, spiking or flaking. Its vegan and creamy formula ensures an intense, all-day volumising result.
Enriched with Jojoba derivative strengthens and hydrates it lashes for all-day protection.
Liv – which means life in Swedish – was launched on 8 March 2020 to mark Idun Minerals' 9th birthday and International Women's Day, and was named after a strong woman in Norse mythology.
Product characteristics
How to use
Just one sweep makes the lashes thicker, longer and curlier.


