WELLA - CELEBRATING 135 YEARS OF HAIR PASSION
The story of Wella Professional begins with the hairdresser Franz Ströher, he founded his own company in 1880, which produced hair tulle for fixing wigs. Ten years later he made a groundbreaking invention with the first waterproof tulle moid that allows the scalp to breathe. Finally, in 1898, Ströher's sons, Karl & Gerorg, also entered the business. In 1924 the Wella Professional brand was officially registered at the patent office. The name Wella was aptly derived from the word "wave". When the wigs and hairpieces slowly went out of fashion, the Ströhers took immediate action and applied for a license to develop permanent hair-shaping products. The first permanent wave device is a complete success and goes immediately into mass production. In the years that followed, Wella Professional developed enormously and, in addition to hair reshaping products, launched care and colour products on the market, which enjoyed great popularity.
Find the right product for your hair type: Colour and moisturising care products are available as shampoo and conditioner, for fine, normal and thick hair, which makes it even easier to match the products to your hair. The ELEMENTS products are ideal for all those who like it natural, because they are free of sulphates and have a natural structure.
With the styling products from EIMI you have everything your styling heart desires and the colour palette from Wella Professionals is also impressive: it includes tinting, permanent hair colour, plant colours and many more.
Whether it's a care, styling or hair dye product, Wella Professionals has a solution for everything and addresses the individual needs of hair and scalp.
Thanks to the wide range, you are guaranteed to find the right products at www.haar-shop.ch.