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Permanent hair colour (vegan)
Details
Discover tbh – true beautiful honest – a multidimensional hair color that works with the natural highs and lows of the hair. For natural looking and individual color results. A new way to enhance and beautify your hair while staying true to yourself.
- True: Truly unique color results that bring out the natural shine and shades of the hair with multi-dimensional coverage of up to 100%. The enhanced color formulation is PETA approved and 100% vegan*, plus all product packaging is made from recycled materials.
- Beautiful: Beautiful, naturally shimmering powdery tones with subtle iridescent undertones. Which thanks to the care ingredients: Macadamia oil, argan oil and grape seed oil, provide intensive care during the color service.
- Honest: The approach to our formula: up to 93% naturally derived ingredients** and up to 50% less ammonia*** compared to a traditional permanent color. New improved HEP+ technology, which reduces the risk of developing a new allergy****.
Discover our 11 neutral shades.
*Free from animal-derived ingredients.
**Depending on the respective product; calculation includes up to 65% water content respectively.
***Vs. standard permanent colouration.
****Although the risk of developing a new allergy is reduced, there remains a risk of an allergic reaction that can be severe. Always perform an Allergy Alert Test 48h before each colouration. If you have ever experienced a reaction after colouring the hair, you must not colour.
Note: The use of this product requires professional know-how. haar-shop.ch disclaims any liability claims.
Product characteristics
How to use
Classic services:
- Reaction time 30–45 minutes.
- Mixing ratio 1:1 with Igora Royal Oil Developer (3 %, 6 %, 9 %, 12 %). Please read the instructions for use before application.
Igora Royal Developer 3%:
No visible or perceptible lightening. For darker dyeing, color deposit on previously lightened or lighter colored bases.
Igora Royal Developer 6%:
Up to 1 level of lightening.For tone-on-tone colorations.
Igora Royal Developer 9%:
Up to 2 levels of lightening. For lighter colorations (10-) of color depth 7 or lighter.
Igora Royal Developer 12%:
Up to 3 levels of lightening. Only for lighter dyeings (10-) of color depth 7 or lighter.
Pastel services:
- Create pastel shades, ideal for starting base 9 or lighter.
- Shades of tone depth 8-, 9- and 10-.
- Application time up to 15 minutes.
- Mix ratio 1:2 with Igora Vibrance Activator Lotion (1.9%) according to use. Please read the instructions for use before application.
- Apply to damp hair where necessary.