Authentic, self-conscious, spontaneous

Founded in 1925 by Marcel Rochas in Paris as a haute couture fashion company, the brand stands for courage, femininity, joie de vivre, sovereign sensuality as well as timeless elegance and Parisian chic.

The brand universe includes prêt-à-porter fashion and accessories and perfumes. Embossed fabrics and lace inserts characterise the collections each season. Rochas perfumes underline the strength of character and emotion of Rochas women and skilfully combine quality, creativity and individuality.